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Author Zemsky, Robert, 1940-

Title Remaking the American university : market-smart and mission-centered / Robert Zemsky, Gregory R. Wegner, William F. Massy
Published Piscataway, N.J. : Rutgers University Press ; London : Eurospan [distributor], 2005

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Location Call no. Vol. Availability
 W'PONDS  378.73 Zem/Rta  AVAILABLE
Description xi, 231 pages ; 24 cm
Contents Introduction: the diminishing of public purpose -- The lattice and the ratchet -- The admissions arms race -- On being mission centered and market smart -- To publish and perish -- A value proposition -- Thwarted innovation -- Who owns teaching? -- Making educational quality job one -- Not good enough -- Crafting a public agenda -- Dancing with change
Summary "Remaking the American University provides a penetrating analysis of the ways market forces have shaped and distorted the behaviors, purposes, and ultimately the missions of universities and colleges over the past half-century." "Can universities and colleges today still choose to be places of public purpose? In the answers they provide, both sobering and enlightening, the authors underscore a consistent and powerful lesson - academic institutions, cannot ignore the workings of the markets. The challenge ahead is to learn how to better use those markets for the greater public good."--BOOK JACKET
Bibliography Includes bibliographical references and index
Subject Education, Higher -- Aims and objectives -- United States.
Education, Higher -- Economic aspects -- United States.
Educational change -- United States.
Author Wegner, Gregory R., 1950-
Massy, William F.
LC no. 2004025321
ISBN 0813536243 hardback