Description |
1 online resource (14 electronic texts (xix, 407 pages : illustrations, maps)) |
Series |
IGI Global research collection
|
Contents |
SMEs and electronic commerce -- General research methodology and procedures -- Profile of SMEs in Sweden, Australia, and the USA -- Criteria for the adoption of e-commerce -- Barriers to e-commerce adoption -- Benefits of e-commerce adoption -- Disadvantages of e-commerce adoption -- Strategic alliances and e-commerce adoption -- The role of gender in e-commerce adoption -- The role of education in e-commerce adoption -- Interaction of adoption factors -- Current barriers and future drivers -- E-commerce adoption in Sweden, Australia, and the USA -- Implications for e-commerce adoption by SMEs |
Summary |
"This book presents detailed studies of e-commerce in multiple regions focusing on business size, sector, market focus, gender of CEO, and education level of CEO as driving forces for e-commerce adoption. Results show that regional SMEs in developed countries have low e-commerce adoption rates, and strategic alliances by SMEs play a key role in overcoming the low rate"--Provided by publisher |
Bibliography |
Includes bibliographical references and index |
Notes |
Print version record |
Subject |
Electronic commerce.
|
|
Small business.
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Strategic alliances (Business)
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Electronic commerce
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Small business
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Strategic alliances (Business)
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Form |
Electronic book
|
Author |
Vrazalic, Lejla
|
|
IGI Global.
|
ISBN |
9781599041254 |
|
1599041251 |
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