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Title Intercultural business communication and simulation and gaming methodology / editors, Victoria Guillen-Nieto, Carmen Marimon-Llorca, Chelo Vargas-Sierra
Published Bern ; Oxford, U.K. : Peter Lang, 2009

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Location Call no. Vol. Availability
 MELB  658.45 Gui/Ibc  AVAILABLE
Description 392 pages : illustrations ; 23 cm
Series Linguistic insights ; v. 83
Linguistic insights ; v. 83
Contents Crossing disciplines in intercultural communication research / Victoria Guillén-Nieto -- Social cognition and intercultural communication / Victoria Escandell-Vidal -- Business language from a cognitive perspective / José Mateo, Francisco Yus -- Intercultural negotiations : theories revisited / Annette Grindsted -- Multi-cultural meetings / Paula Ronkainen -- Building bridges . . . and properties aplenty : cultural problems in Spanish marketing for real estate prospective British buyers / Miguel Ángel Campos-Pardillos, Isabel Balteiro-Fernández -- The language of graphic advertising in Spain : bridging the cultural gap / Miguel Ángel García-Yeste -- Perspective selection and politeness in the production of face-threatening acts in English and Spanish / Francisco Javier Díaz-Pérez -- From hiding the speaker to persuasion : se-passive and se-impersonal constructions / Ma. Antonia Martínez Linares -- Cutural models and social discourses in business : the case of "ideological" politeness strategies in service encounters / Carmen Marimón-Llorca -- Simulation and gaming methodology in language acquisition / Amparo García-Carbonell, Frances Watts -- Business simulations as a vehicle for language acquisition / Beverly Rising -- The synthetic cultures model as a simulation and gaming methodology for intercultural sensitization and training in business settings / Gert Jan Hofstede, Paul B. Pedersen, Geert Hofstede
Notes Formerly CIP. Uk
Bibliography Includes bibliographical references
Subject Business communication -- Computer simulation.
Business communication -- Simulation methods.
Business communication -- Great Britain.
Business communication.
Business communication -- Spain.
Intercultural communication -- Simulation methods.
Intercultural communication -- Great Britain.
Intercultural communication -- Computer simulation.
Intercultural communication -- Spain.
Intercultural communication.
Author Guillén-Nieto, Victoria.
Marimón Llorca, Carmen, 1962-
Vargas-Sierra, Chelo.
LC no. 2009043502
ISBN 9783039116881 (paperback)