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Book Cover
E-book
Author Van Niekerk, Mathilda

Title Contemporary issues in events, festivals and destination management
Published Bradford, West Yorkshire : Emerald Publishing Limited, 2017

Copies

Description 1 online resource (233 pages)
Series International Journal of Contemporary Hospitality Management ; v. 29
International Journal of Contemporary Hospitality Management
Contents Cover; EDITORIAL ADVISORY BOARD; Contemporary issues in events, festivals and destination management; Thematic trends in event management research; Event innovation induced corporate branding; "We've never measured it, but it brings in a lot of business"; Sport mega-events and nation branding; Enhancing destination competitiveness through disability sport event legacies; Identifying antecedents and outcomes of festival satisfaction; How to create a profitable boothscape?; The event and festival life cycle -- developing a new model for a new context
Notes The effects of festival attendees' experiential values and satisfaction on re-visit intention to the destinationIn pursuit of an environmentally friendly convention industry
Bibliography Includes bibliographical references
Notes Print version record
Subject Hospitality industry -- Management
Hospitality industry -- Management
Form Electronic book
Author Okumus, Fevzi
ISBN 9781787146495
1787146499
9781787146488
1787146480