Description |
xx, 260 pages : color illustrations ; 26 cm |
Series |
The portable MBA |
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Portable MBA series.
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Contents |
Machine derived contents note: The New, Softer Side Of Business. -- Leadership and Management. -- Culture: Intangible, Untouchable, But Oh So Important. -- People: The Management of Human Resources. -- New Relationships: Teamwork and the Customer Connection. -- The Hard Numbers. -- Accounting and Finance: Showing How the Numbers Count. -- Financial Function: Hard Values. -- The Macro and Micro of Economics. -- Functions And Strategies: Making Business Work. -- Information Technology: The New Engine of Business. -- M&M: Manufacturing and Marketing. -- Strategic Thinking: It's All About Moves. -- Conclusion. -- Notes. -- Index |
Summary |
This practical, easy-to-use guide gives you instant access to the cutting-edge thought and hard-won wisdom of experienced executives, savvy entrepreneurs, and top business educators. In short, lively segments it delivers the information you need without bogging you down in theory. You'll find brief descriptions of key concepts, tips on real-world applications, compact case studies, helpful tables, and warnings on how to avoid pitfalls. Here are all the tools you need to plan the big moves, make the big decisions, and do business on a whole new level, including knowing when to lead and when to manage, forming and using alternative teams, using the company's financial statement to develop strategy, getting the most out of information technology, and much more |
Analysis |
Business |
Notes |
Includes index |
Bibliography |
Includes bibliographical references (pages 235-249) and index |
Subject |
Business.
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Crash injuries -- Congresses.
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Head -- Wounds and injuries -- Congresses.
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Industrial management.
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Leadership.
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Management.
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Neck -- Wounds and injuries -- Congresses.
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Strategic planning.
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Author |
Levine, Robert S.
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Society of Automotive Engineers. Continuing Professional Development Group.
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Head & Neck Injury Symposium (1993-1994 : Denver, Colo. and Troy, Mich.)
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LC no. |
96028202 |
ISBN |
0471146609 (paperback) |
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