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Title International business negotiations / guest editor, Antonis Simintiras
Published Bradford, England : Emerald Group Pub., [2003]
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Description 1 online resource (106 pages)
Series International marketing review, 0265-1335 ; v. 20, no. 3
International marketing review ; v. 20, no. 3
Contents International business negotiations: present knowledge and direction for future research -- Social capital and the dynamics of business negotiations between the northern Europeans and the Chinese -- Negotiation approaches: direct and indirect effect of national culture -- A comparative analysis of sales training in Europe: implications for international sales negotiations
Notes Includes abstracts in Spanish, French, and Japanese
Print version record
Subject Export marketing.
Form Electronic book
Author Simintiras, Antonis C.
ISBN 0861768329
1845445031 (electronic bk.)
9781845445034 (electronic bk.)