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Book Cover
Book
Author Sethi, S. Prakash.

Title Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy / S. Prakash Sethi
Published Lexington, Mass. : Lexington Books, [1977]
©1977

Copies

Location Call no. Vol. Availability
 W'PONDS  659.2 Set  AVAILABLE
Description xv, 355 pages : illustrations ; 24 cm
Contents Includes index
Notes Includes index
Bibliography Bibliography: pages 335-348
Includes index
Subject Advocacy advertising.
Corporations -- Public relations.
Industries -- Social aspects.
LC no. 76006770
ISBN 0669006785