Title Growth dynamics in new markets : improving decision making through simulation model-based management / Martin F.G. Schaffernicht & Stefan N. Groesser

Published Hoboken, NJ : John Wiley & Sons, 2018 ©2018

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Description 1 online resource (1 volume) : illustrations Bibliography Includes bibliographical references and indexes Notes Print version record Subject Decision making. Management. Marketing. Strategic planning. Decision Making Marketing decision making. management. marketing. Decision making Management Marketing Strategic planning Form Electronic book Author Groesser, Stefan N., 1978- author. ISBN 9781119127413 1119127416 9781119118220 1119118220 9781119118251 1119118255 9781119118275 1119118271

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