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E-book
Author Roy, Kisholoy, author

Title Case studies on marketing in the Indian context / by Kisholoy Roy
Edition First edition
Published New Delhi : Trinity Press, 2016

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Description 1 online resource
Notes Online resource; title from PDF title page (EBSCO, viewed March 10, 2020)
Subject Product management.
Service industries -- Marketing -- Case studies
Marketing.
Sales management -- Case studies
marketing.
Marketing
Product management
Sales management
Service industries -- Marketing
Genre/Form Case studies
Form Electronic book