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Title
Researching mall customer stress levels using neuroscientific & experimental methods
Published
London : SAGE Publications Ltd., 2020
Online access available from:
Sage Research Methods Video
View Resource Record
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Description
1 online resource (1 video file (00:10:25 min.)) : sound, colour
Summary
Mark Rosenbaum, PhD, the chair of the Department of Retailing at the University of South Carolina, discusses his video research into customer behaviors in malls
Bibliography
Includes bibliographical references and index
Performer
Academic, Mark Rosenbaum PhD
Notes
Closed-captions in English
Description based on XML content
Subject
Consumer behavior.
Stress tolerance (Psychology)
Consumers -- Psychology.
Form
Streaming video
Author
Rosenbaum, Mark, active 2020, Academic
ISBN
9781529730944 (streaming video)
Other Titles
Researching mall customer stress levels using neuroscientific and experimental methods
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