| Description |
1 online resource (283 pages) |
| Contents |
Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; Preface, introduction and using this book; About the authors; Author's acknowledgements; Publisher's acknowledgements; Abbreviations; 1 The EU and the media -- EU media policy and globalisation; Learning objectives; Themes; Essentials; Introduction: the EU and the media in the 21st century; The EU, globalisation and media; The EU and localisation; Glocalisation; The EU and 'Europanisation'; Defining and understanding the EU; Europe and the EU: contexts for media policy |
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The EU institutions, policy-making and the mediaThe structure of the EU; Other direct and indirect pressures on the EU media; Chapter summary; Key terms; Discussion questions; Assignments; Further reading; Online resources; References; Appendix; 2 Understanding EU media through data -- statistics; Learning objectives; Themes; Essentials; Introduction: the media and data; Sources; Statistics; Preliminary investigation: are newspapers and print products in decline in the EU?; The context and the data questions: using qualitative methods; Linear and non-linear ways of looking at data |
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Chapter summaryKey terms; Discussion questions; Assignments; Further reading; Online resources; References; 3 Understanding EU media through economics; Learning objectives; Themes; Essentials; Introduction: economics and the media; The macro and the micro; Supply of and demand of goods; Price and costs (fixed and variable) and equilibrium; Market definitions; Chapter summary; Key terms; Discussion questions; Assignments; Further reading and references; Online resources; 4 EU politics, regulation and media legislation; Learning objectives; Themes; Essentials |
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Introduction: regulation and the regulatorsThe EU regulatory debate; The European regulatory context; Public vs private; International rules and the EU; EU regulatory development -- key areas; Moving on into the 21st century; EU member state national regulation; Regulation, deregulation, self-regulation and co-regulation; Conclusions and more questions; Chapter summary; Key terms; Discussion questions; Assignments; Further reading; Online resources; References; 5 Media theory in the European context; Learning objectives; Themes; Essentials; Introduction: using theory |
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Media theory and European integrationContext: the theories of European integration and media development -- some concepts; Debates on the EU: theories of integration; Media and communication theory; Using theory with research methods; Critical review; Media theory milestones and contemporary debates; Chapter summary; Key terms; Discussion questions; Assignments; Further reading; Online resources; References; 6 Production in the EU press and publishing industry; Learning objectives; Themes; Essentials; Introduction: the European media landscape -- analysing the market; History and precedents |
| Summary |
This introductory textbook for Media and Communication Studies students is designed to encourage observation and evaluation of the European media in the digital age, enabling students to grasp key concepts and gain a broad and clear overview of the area. It also introduces the principal debates, developments (legislative, commercial, political and technological) and issues shaping the European media today, and examines in depth the mass media, digital media, the internet and new media policy. Understanding today?s media scene from print to audiovisual needs a wider view and this book helps |
| Notes |
The 20th century |
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Print version record |
| Subject |
Mass media -- European Union countries
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Digital media -- European Union countries
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PSYCHOLOGY -- Social Psychology.
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Digital media
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Mass media
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European Union countries
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| Form |
Electronic book
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| ISBN |
9781317866053 |
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1317866053 |
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9781317866060 |
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1317866061 |
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