| Description |
1 online resource : illustrations |
| Summary |
"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics include: bidding strategies using remarketing lists for search ads, new ad extension features, and automation capabilities using scripts"-- Provided by publisher |
| Notes |
Includes index |
|
Online resource; title from digital title page (viewed on November 30, 2020) |
| SUBJECT |
Google. http://id.loc.gov/authorities/names/nr2003021731
|
|
Google fast |
| Subject |
Internet advertising.
|
|
Web search engines.
|
|
Internet advertising
|
|
Web search engines
|
| Form |
Electronic book
|
| Author |
Todd, Bryan, author.
|
|
Rhodes, Mike, 1970- author.
|
| LC no. |
2020045558 |
| ISBN |
9781613084304 |
|
1613084307 |
|
