| Description |
1 online resource (123 p.) |
| Series |
Routledge Focus on Business and Management Ser |
|
Routledge Focus on Business and Management Ser
|
| Contents |
Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Table of Contents -- 1 The Multi-Facet Nature of Innovation -- 1.1 The Perspective of Organizational Innovation -- 1.2 BID and Organizational Innovation -- 2 A Literature Review on the Business Improvement District -- 2.1 The Concept of BID -- 2.2 History and Perspectives -- 2.3 Role and Significance -- 2.4 BIDs and Urban Regeneration -- 2.5 BIDs in the Framework of City Marketing and City Branding -- 2.6 BIDs and Entrepreneurial Urbanism -- 2.7 BIDs Role in Supporting SMEs -- 2.8 Policy Transfer |
|
2.9 Assessing BIDs Performance -- 3 A Short Analysis of the Different Models of BIDs -- 3.1 City Improvement Districts -- 3.2 BIAs -- 3.2.1 Street Appeal -- 3.2.2 Economic Development -- 3.2.3 Support Local Business -- 3.2.4 Community Building -- 3.3 DIDs -- 3.4 Main Street Associations -- 3.5 Lessons Learned -- 4 Case Studies -- 4.1 Case Study 1: CID Safeguarding Banská Štiavnica -- 4.1.1 Background -- 4.1.2 Results -- 4.1.3 Lessons Learned -- 4.2 Case Study 2: URBACT Local Markets Action Plan -- 4.2.1 Background & Objective of the Local Action Plan |
|
4.2.2 Main Challenges of Barcelona's Urban Markets -- 5 A Study of the Tourism Improvement District in Albania -- 5.1 Heritage Sites Rehabilitation -- 5.1.1 Key Considerations from a European Perspective -- 5.1.2 Historic Markets -- 5.1.3 Advantages of Local Markets: A Manifesto -- 5.1.4 Local Market Policies -- 5.2 Korça's Old Bazaar: Present & Past Uses of the Site -- 5.2.1 Site Significance -- 5.2.2 Site Condition & Conservation -- 5.3 Strategic Approach -- 5.3.1 Preamble -- 5.3.2 Guidelines -- 5.3.2.1 Services -- 5.3.2.2 Urban Planning and Infrastructure -- 5.3.2.3 Management |
|
5.3.2.4 Promotion and Communication -- 5.3.2.5 Farmers Markets & Enhancing of Local Products -- 5.3.3 Management Models -- 5.4 Issues -- 5.4.1 Site Presentation & Interpretation -- 5.4.2 Education -- 5.4.2.1 Factors Impacting on Heritage & Risk Assessment -- 5.5 Operational Plan -- 5.5.1 General Management Considerations -- 5.5.2 Priority Target Segments -- 5.5.3 What Immediate Implications Does This Bring from the Bazaar? -- 5.5.3.1 Conclusion on Target Segmentation -- 5.5.4 Important Considerations -- 5.5.5 Strategy Adopted to Achieve this Vision -- 5.5.6 Clustering |
|
5.5.6.1 Functional Clustering: Shop Mix Proposal -- 5.5.6.2 Spatial Clustering: Zonal Distribution Proposal -- 5.5.6.3 Map: Spatial Clustering -- 5.5.7 Marketing Activities for the Bazaar -- 5.6 Bazaar Organization & Management -- 5.7 An Alternative Scenario -- 5.7.1 Shopping Villages -- 5.7.1.1 Tourist Versus Local Residents' Expenditure -- 5.7.1.2 The Importance of Locationand Tourism Coach Package -- 5.8 Conclusions -- References -- Index |
| Notes |
Description based upon print version of record |
| Form |
Electronic book
|
| Author |
Jaupi, Fatma
|
| ISBN |
9781000221763 |
|
1000221768 |
|
