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Book Cover
Book
Author Powers, Thomas L.

Title Modern business marketing : a strategic planning approach to business and industrial markets / Thomas L. Powers
Published Saint Paul, MN : West Pub. Co., [1991]
©1991

Copies

Location Call no. Vol. Availability
 MELB  658.802 Pow/Mbm  AVAILABLE
Description xx, 642 pages : illustrations, map ; 26 cm
Notes Includes index
Bibliography Includes bibliographical references and index
Subject Industrial marketing -- Management.
LC no. 90047274
ISBN 031466808X