| Description |
1 online resource |
| Series |
Banks and banking developments |
|
Banks and banking developments series
|
| Contents |
MOBILE APPS AND BANKING: INVESTIGATIONS OF SHOPPING, PAYMENT, AND FINANCIAL SERVICES; MOBILE APPS AND BANKING: INVESTIGATIONS OF SHOPPING, PAYMENT, AND FINANCIAL SERVICES; Library of Congress Cataloging-in-Publication Data; CONTENTS; PREFACE; Chapter 1: WHAT'S THE DEAL? AN FTC STUDY ON MOBILE SHOPPING APPS; EXECUTIVE SUMMARY; INTRODUCTION; SURVEY OVERVIEW; ANALYSIS; CONCLUSION; APPENDIX A; Chapter 2: PAPER, PLASTIC ... OR MOBILE? AN FTC WORKSHOP ON MOBILE PAYMENTS; INTRODUCTION; THE LEGAL LANDSCAPE AND RESOLUTION OF DISPUTES IN MOBILE PAYMENT SYSTEMS |
|
SPECIAL CONCERNS REGARDING MOBILE CARRIER BILLINGCONSUMER DATA SECURITY IN MOBILE PAYMENTS; PRIVACY; INTERNATIONAL MOBILE PAYMENT ISSUES; CONCLUSION; Chapter 3: CONSUMERS AND MOBILE FINANCIAL SERVICES 2014; EXECUTIVE SUMMARY; INTRODUCTION; ACCESSING FINANCIAL SERVICES; HOW MOBILE PHONES AFFECT SHOPPING BEHAVIOR; USE OF MOBILE PHONES IN FINANCIAL DECISIONMAKING; CONCLUSION; APPENDIX 1. TECHNICAL APPENDIX ON SURVEY METHODOLOGY; APPENDIX 2. SURVEY OF CONSUMERS' FINANCIAL DECISIONMAKING USING NEW TECHNOLOGIES-QUESTIONNAIRE; APPENDIX 3: CONSUMER RESPONSES TO SURVEY QUESTIONNAIRE; INDEX |
| Summary |
Through a variety of new mobile applications (""apps""), technology is rapidly changing the way consumers shop. Today's mobile apps offer new beneficial services designed to enhance the consumer shopping experience. These apps allow smartphone users to compare competing products and retailers in real-time, seek out the best deals, and pay for their purchases by waving their phones at the checkout counter. Many of these apps have been installed on millions of devices, and all use mobile technology to alter consumers' shopping. Mobile payments can be a convenient way for consumers to pay for goo |
| Notes |
Includes index |
| Subject |
Banks and banking, Mobile.
|
|
Banks and banking.
|
|
Mobile apps.
|
|
BUSINESS & ECONOMICS -- Advertising & Promotion.
|
|
Banks and banking
|
|
Banks and banking, Mobile
|
|
Mobile apps
|
| Form |
Electronic book
|
| Author |
Nolan, Paulina, editor
|
| ISBN |
9781634631549 |
|
1634631544 |
|
