1 volume (various pagings) : color illustrations ; 24 cm
Contents
Pt. l. Perspectives on Strategic Management. 1. The Content of Strategy. 2. The Process of Strategic Management -- Pt. II. Strategic Analysis. 3. External Analysis. 4. Internal Analysis -- Pt. III. Strategy Formulation. 5. Operations-Level Strategy. 6. Business-Level Strategy. 7. Corporate-Level Strategy. 8. International-Level Strategy -- Pt. IV. Strategy Implementation. 9. The Challenges of Change and Organizational Learning. 10. Context Levers. 11. System Levers. 12. Action Levers
