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Title Neoliberalism and the media / edited by Marian Meyers
Published New York, NY : Routledge, 2019
©2019

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Description 1 online resource (xvi, 235 pages)
Contents Neoliberalism and the media : history and context / Marian Meyers -- Reality TV "gets real" : hypercommercialism and post-truth in CNN's coverage of the 2016 election campaign / Liane Tanguay -- The girl effect : philanthrocapitalism and the branded marketplace of philanthropic governance / Dana Schowalter -- Neoliberalism and women's right to communicate : the politics of ownership and voice in media / Carolyn M. Byerly -- Numinous fortune and holy money : Dave Ramsey's cruel optimism / John Sewell -- From homo economicus to homo sacer : neoliberalism and the thanatopolitics of the Meth Project / Michael F. Walker -- As American as capitalist exploitation : neoliberalism in the men who built America / Christopher M. Duerringer -- Affirmative advertising and the mediated feeling rules of neoliberalism / Rosalind Gill & Akane Kanai -- Kitchen porn : of consumerist fantasies and desires / C. Wesley Buerkle -- "I deserved to get knocked up" : sex, class and Latinidad in Jane the Virgin / John S. Quinn-Puerta -- An intersectional analysis of controlling images and neoliberal meritocracy on scandal and empire / Cheryl Thompson -- Doing whiteness "right" : playing by the rules of neoliberalism for television's working class / Holly Holladay -- Negotiating identity and working class struggles in NBC's superstore / Lauren Bratslavsky
Summary This book examines the multiple ways that popular media mainstream and reinforce neoliberal ideology, exposing how they promote neoliberalism's underlying ideas, values and beliefs so as to naturalize inequality, undercut democracy and contribute to the collapse of social notions of community and the common good. Covering a wide range of media and genres, and adopting a variety of qualitative textual methodologies and theoretical frameworks, the chapters examine diverse topics, from news coverage of the 2016 U.S. presidential election to the NBC show Superstore (an atypical instance in which a TV show, for one brief season, challenged the central tenets of neoliberalism) to "kitchen porn." The book also takes an intersectional approach, as contributors explore how gender, race, class and other aspects of social identity are inextricably tied to each other within media representation. At once innovative and distinctive in its illustration of how the media is complicit in perpetuating neoliberal ideology, Neoliberalism and the Media offers students and scholars alike an incisive portrait of the intersection between media and ideology today
Bibliography Includes bibliographical references and index
Notes Marian Meyers is a professor in the Department of Communication and an affiliate of the Institute of Women's, Gender and Sexuality Studies at Georgia State University. Her research interests are in the areas of feminist media studies and neoliberalism and the media. Her publications have focused on intersectionality within the representation of women, including the role of neoliberalism within that representation, as well as women in higher education. This is her sixth book
Online resource; title from digital title page (viewed on February 25, 2019)
Subject Mass media -- Political aspects -- United States
Neoliberalism -- United States
Liberalism in mass media.
PSYCHOLOGY -- Social Psychology.
SOCIAL SCIENCE -- Media Studies.
SOCIAL SCIENCE -- Social Classes.
SOCIAL SCIENCE -- Popular Culture.
Liberalism in mass media
Mass media -- Political aspects
Neoliberalism
United States
Form Electronic book
Author Meyers, Marian, 1954- editor.
LC no. 2019006835
ISBN 9781315106045
1315106043
9781351602969
1351602969
9781351602976
1351602977