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E-book
Author McKay, Alexandra, author

Title Strategic sustainability : why it matters to your business and how to make it happen / Alexandra McKay
Published London : DoSustainability, 2013

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Description 1 online resource (62 pages)
Series DoShorts ; v. 1
DōShorts.
Contents Abstract; About the Author; CHAPTER 1; Why Sustainability Matters to Your Business; What is sustainability?; For the sceptic; Steps; Benefits: Why sustainability matters ... ; ... Operationally; ... To your employees; ... To your customers; ... To your community; ... To your regulators; ... In your value chain; Summary; Chapter 2; Identifying Your Material Issues; Draw a picture or take a walk; Ask people; Follow the money; Risks; Motivation; What are your competitors doing?; Standards; Stop thinking about it and do something; Chapter 3; Identify Resources; External help; Chapter 4
Issues You May Look At -- and How to Link Them to Your BusinessCreate a USP; Resource efficiency: energy, water, waste; Carbon and renewables; Your product or service; Human rights; Supply chain; Community; Employees and labour issues; Chapter 5; How to Make it Happen; Selling sustainability; Before you start; To the board; To key resource holders; To key actors; To your staff; Chapter 6; Common Arguments; Won't this take a lot of time?; Won't this cost a lot?; Shouldn't we be focusing on the things that really matter?; Conclusion; Appendix A; Case Study -- Yearsley Group; Appendix B
Building a Business CaseResources; Notes
Summary Strategic Sustainability' will help you develop a business case to convince the most sceptical Finance Officer or Chief Executive Officer that sustainability can offer real value to their business
Bibliography Includes bibliographical references (pages 67-69)
Notes Print version record
Subject Strategic planning.
Sustainability.
BUSINESS & ECONOMICS -- Management.
BUSINESS & ECONOMICS -- Reference.
BUSINESS & ECONOMICS -- Skills.
Strategic planning
Sustainability
Form Electronic book
ISBN 9781909293564
1909293563
9781909293557
1909293555
132207089X
9781322070896