| Description |
1 online resource |
| Contents |
A map of the creative mind : embracing seven creative thinking mind-sets -- Beyond brainstorming : understanding individual and group ideation techniques -- Your ideation toolkit : the seven all-time greatest ideation techniques -- Innovation overview : strategies and tools for a successful innovation process -- Real-world challenges : applying ideation techniques and innovation processes -- Idea meets world : navigating the road from good idea to successful innovation -- Thinking like a facilitating leader I : the who, where, and how of planning and leading group ideation sessions -- Thinking like a facilitating leader II : new product ideation session design -- Thinking like a facilitating leader III : five strategies for inventing ideation and innovation processes |
| Summary |
Explains how to enhance creativity in a business setting, presents various idea-generating techniques, and lays out a framework for getting creative results from a group |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Description based on print version record and CIP data provided by publisher |
| Subject |
Creative ability in business.
|
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Leadership.
|
|
Leadership
|
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BUSINESS & ECONOMICS -- Leadership.
|
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Creative ability in business
|
|
Leadership
|
| Form |
Electronic book
|
| LC no. |
2012022841 |
| ISBN |
9781118238707 (epub) |
|
1118238702 (epub) |
|
9781118225172 (pdf) |
|
1118225171 (pdf) |
|
9781118263297 ( mobipocket) |
|
1118263294 ( mobipocket) |
|
