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Title Rethinking gender in popular culture in the 21st century : Marlboro men and California gurls / edited by Astrid M. Fellner, Marta Fernández-Morales and Martina Martausová
Published Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2017
©2017

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Description 1 online resource (viii, 247 pages) : illustrations
Summary This book explores popular culture representations of gender, offering a rich and accessible discussion of masculinities and femininities in 21st-century popular media. It brings together contributors from various European countries to investigate the workings of gender in contemporary pop culture products in a brave, original, and rigorous way. This volume is both an academic proposal and an exercise of commitment to a serious analysis of some of the media that influence us most in our everyday lives. Representation matters, and the position we take as viewers or consumers during reception ma
Bibliography Includes bibliographical references
Notes Online resource; title from PDF title page (EBSCO, viewed November 9, 2017)
Subject Masculinity in popular culture.
Femininity in popular culture.
Sex role in mass media.
SOCIAL SCIENCE -- Discrimination & Race Relations.
SOCIAL SCIENCE -- Minority Studies.
Femininity in popular culture
Masculinity in popular culture
Sex role in mass media
Form Electronic book
Author Fellner, Astrid M., editor.
Fernández Morales, Marta, editor.
Martausová, Martina, editor
ISBN 9781527505285
1527505286
Other Titles Rethinking gender in popular culture in the twenty-first century