| Description |
1 online resource (12 min.) |
| Series |
60 Minutes |
| Summary |
In 2002, hundreds of people in Florida opened their mailboxes and found, in and among the junk mail and bills, padded envelopes full of powerful prescription drugs. Each package contained a one-month starter supply of Prozac Weekly, a new anti-depressant made by pharmaceutical giant Eli Lilly. None of the people had asked for the drugs or knew they were coming. How could that happen? It was a marketing scheme for pitching Prozac - spearheaded by Eli Lilly sales reps - but also involving doctors, pharmacies and the medical records of unsuspecting patients. Correspondent Vicki Mabrey reports |
| Notes |
Title from resource description page (viewed June 24, 2015) |
|
In English |
| Subject |
Eli Lilly and Company.
|
| SUBJECT |
Eli Lilly and Company. fast (OCoLC)fst00573555 |
| Subject |
Antidepressants.
|
|
Fluoxetine.
|
|
Medical records -- Access control.
|
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Antidepressants.
|
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Fluoxetine.
|
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Medical records -- Access control.
|
| Genre/Form |
Television news programs.
|
|
Television news programs.
|
|
Téléjournaux.
|
| Form |
Streaming video
|
| Author |
Bronner, Michael, producer
|
|
Cetta, Denise Schrier, producer
|
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Mabrey, Vicki, 1956- reporter.
|
|
CBS News, production company.
|
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