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E-book
Author Greenhalgh, Leonard.

Title Minority business success : refocusing on the American dream / Leonard Greenhalgh and James H. Lowry
Published Stanford, Calif. : Stanford Business Books, ©2011

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Description 1 online resource (xv, 173 pages) : illustrations
Contents Minority business success is a national priority -- To succeed is to survive, prosper, and grow to scale -- Government must refocus on inclusion -- Corporations should refocus on development, not procurement -- Support organizations should refocus on core mission -- Minority business success requires leadership and direction
Summary In Minority Business Success, authors Leonard Greenhalgh and James Lowry chart a path for the full participation of minority businesses in the U.S. economy. Today, minorities are well on their way to becoming the majority of our workforce and a large part of our entrepreneurial endeavors; their full contribution is essential to national competitive advantage in a global economy. The beginning of this book summarizes demographic changes in America and shows why it's in the national interest to foster the survival, prosperity, and growth of minority-owned businesses. The authors outline why these businesses are vital to the solution to our current economic woes. Next, the book turns to what minority firms must do to take their place in major value chains, and, finally, the book examines what governments, corporations, and support organizations ought to be doing to foster minority inclusion. In total, Greenhalgh and Lowry lay out a new paradigm for developing minority businesses so that they can fully contribute to our national competitive advantage and prosperity
Bibliography Includes bibliographical references and index
Notes In English
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Print version record
digitized 2023. HathiTrust Digital Library committed to preserve pda MiAaHDL
Subject Minority business enterprises -- United States.
Success in business -- United States
BUSINESS & ECONOMICS -- Small Business.
Minority business enterprises
Success in business
Minority business enterprises -- United States.
Success in business -- United States.
United States
Form Electronic book
Author Lowry, James H., 1939-
LC no. 2010036786
ISBN 9780804777476
0804777470