| Description |
xxv, 641 pages, 20 pages : illustrations (some color), color maps ; 27 cm |
| Contents |
Ch. 1. The Communication Process and Environment -- Ch. 2. Communication within and from the Organization -- Ch. 3. Communicating with the Aid of Technology -- Ch. 4. Choosing Appropriate and Effective Words -- Ch. 5. Achieving Correctness, Conciseness, Completeness, Readability, and the Desired Emphasis -- Ch. 6. Building Goodwill Through Communication -- Ch. 7. Routine and Favorable Letters and Memorandums -- Ch. 8. Writing About the Unfavorable or the Uncertain -- Ch. 9. Sales Letters and Other Persuasive Messages -- Ch. 10. Planning the Search for Career Employment -- Ch. 11. Completing the Job-Finding Process -- Ch. 12. An Overview of Reports and Report Planning -- Ch. 13. Gathering and Reporting Information -- Ch. 14. Interpreting Data with Statistics, Graphic Aids, and Logical Thought -- Ch. 15. Writing Short and Long Reports -- Ch. 16. Speaking to Groups -- Ch. 17. Intercultural Communication -- Ch. 18. Effective Management through Communication |
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Ch. 1. The Communication Process and Environment -- Ch. 2. Communication within and from the Organization -- Ch. 3. Communicating with the Aid of Technology -- Ch. 4. Choosing Appropriate and Effective Words -- Ch. 5. Achieving Correctness, Conciseness, Completeness, Readability, and the Desired Emphasis -- Ch. 6. Building Goodwill Through Communication -- Ch. 7. Routine and Favorable Letters and Memorandums --Ch. 8. Writing About the Unfavorable or the Uncertain -- Ch. 9. Sales Letters and Other Persuasive Messages -- Ch. 10. Planning the Search for Career Employment -- Ch. 11. Completing the Job-Finding Process -- Ch. 12. An Overview of Reports and Report Planning -- Ch. 13. Gathering and Reporting Information -- Ch. 14. Interpreting Data with Statistics, Graphic Aids, and Logical Thought -- Ch. 15. Writing Short and Long Reports -- Ch. 16. Speaking to Groups -- Ch. 17. Intercultural Communication -- Ch. 18. Effective Management through Communication |
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Appendix A. The Appearance and Format of Business Letters -- Appendix B. Solutions to "Test Yourself: Correct Usage," Chapters 1-18 -- Appendix C. Dictating Business Messages -- Appendix D. A Brief Guide to English Usage |
| Notes |
Rev. ed. of: Successful communication for business and the professions |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Business communication.
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Business writing.
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Communication in management.
|
| Author |
Kleen, Betty A.
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Treece, Malra.
Successful communication for business and the professions
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| LC no. |
97027956 |
| ISBN |
0134666828 |
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