| Description |
1 online resource |
| Contents |
PART I THE PERFECT INVESTMENT; Chapter 1 How to Value an Asset; Chapter 2 How to Value a Business; Chapter 3 How to Evaluate Competitive Advantage and Value Growth; Chapter 4 How to Think About a Security's Intrinsic Value; Chapter 5 How to Think About Market Efficiency; Chapter 6 How to Think About the Wisdom of Crowds; Chapter 7 How to Think About Behavioral Finance; Chapter 8 How to Add Value Through Research; Chapter 9 How to Assess Risk; PART II THE PERFECT PITCH; Chapter 10 How to Select a Security; Chapter 11 How to Organize the Content of the Message; Chapter 12 How to Deliver the Message |
| Summary |
"Learn the overlooked skill that is essential to Wall Street success Pitch the Perfect Investment combines investment analysis with persuasion and sales to teach you the "soft skill" so crucial to success in the financial markets. Written by the leading authorities in investment pitching, this book shows you how to develop and exploit the essential, career-advancing skill of pitching value-creating ideas to win over clients and investors. You'll gain world-class insight into search strategy, data collection and research, securities analysis, and risk assessment and management to help you uncover the perfect opportunity; you'll then strengthen your critical thinking skills and draw on psychology, argumentation, and informal logic to craft the perfect pitch to showcase your perfect idea. The ability to effectively pitch an investment is essential to securing a job on Wall Street, where it immediately becomes a fundamental part of day-to-day business. This book gives you in-depth training along with access to complete online ancillaries and case studies so you can master the little skill that makes a big difference. It doesn't matter how great your investment ideas are if you can't convince anyone to actually invest. Ideas must come to fruition to be truly great, and this book gives you the tools and understanding you need to get it done. Persuade potential investors, clients, executives, and employers Source, analyze, value, and pitch your ideas for stocks and acquisitions Get hired, make money, expand your company, and win business Craft the perfect investment into the perfect pitch Money managers, analysts, bankers, executives, salespeople, students, and individual investors alike stand to gain massively by employing the techniques discussed here. If you're serious about success and ready to start moving up, Pitch the Perfect Investment shows you how to make it happen"-- Provided by publisher |
|
"This book combines investment analysis with persuasion and sales to teach you the "soft skill" so crucial to success in the financial markets. Written by the leading authorities in investment pitching, this book shows you how to develop and exploit the essential, career-advancing skill of pitching value-creating ideas to win over clients and investors"-- Provided by publisher |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource; title from digital title page (viewed on April 24, 2019) |
| Subject |
Investments.
|
|
Securities.
|
|
portfolios (financial records)
|
|
BUSINESS & ECONOMICS -- Investments & Securities.
|
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BUSINESS & ECONOMICS -- Finance.
|
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Investments
|
|
Securities
|
| Form |
Electronic book
|
| Author |
Johnson, Paul, 1960- author.
|
| LC no. |
2017025132 |
| ISBN |
9781119280972 |
|
1119280974 |
|
9781119280965 |
|
1119280966 |
|
9781119280989 |
|
1119280982 |
|
