| Description |
xviii, 259 pages : illustrations ; 25 cm |
| Contents |
Foreword / Ed Mayo -- Introduction / Rob Harrison, Terry Newholm and Deirdre Shaw -- Defining the ethical consumer -- 1. Philosophy and ethical consumption / Clive Barnett, Philip Cafaro and Terry Newholm -- 2. The consumer as economic voter / Roger A. Dickinson and Mary L. Carsky -- 3. A brief history of consumer activism / Tim Lang and Yiannis Gabriel -- 4. Pressure groups, campaigns and consumers / Rob Harrison -- 5. Informing ethical consumers / Hannah Berry and Morven McEachern -- 6. The effectiveness of ethical consumer behaviour / Scott Clouder and Rob Harrison -- 7. Case studying ethical consumers' projects and strategies / Terry Newholm -- 8. Using existential-phenomenological interviewing to explore meanings of consumption / Helene Cherrier -- 9. Modelling consumer decision making in fair trade / Deirdre Shaw -- 10. Identifying and profiling apparel label users / Marsha A. Dickson -- 11. Focus groups on consumers' ethical beliefs / Barry Clavin and Alex Lewis -- 12. Surveying ethical and environmental attitudes / Robert Worcester and Jenny Dawkins -- 13. Corporate disclosure and auditing / Carol A. Adams and Ambika Zutshi -- 14. Meeting the ethical gaze : challenges for orienting to the ethical market / Andrew Crane |
| Notes |
Formerly CIP. Uk |
| Bibliography |
Includes bibliographical references (pages [233]-252) and index |
| Notes |
Benson bequest |
| Subject |
Social responsibility of business.
|
|
Consumer behavior -- Moral and ethical aspects.
|
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Marketing -- Moral and ethical aspects.
|
| Author |
Harrison, Rob, 1961-
|
|
Shaw, Deirdre (Deirdre Sheila)
|
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Newholm, Terry.
|
| LC no. |
2004116094 |
| ISBN |
1412903521 cased |
|
141290353X paperback |
|
