Title Marketing : concepts and strategies / Janet R. McColl-Kennedy ... [and others]

Edition Second edition Published South Melbourne : Nelson Australia, 1994 [that is, 1993]

Copies

Location	Call no.	Vol.	Availability
WATERFT BUSINESS	658.8 Mcc/Mca 1994		AVAILABLE

Description xiii, 877 pages : illustrations, (some color) ; 26 cm Series Waste management paper ; no. 1 Waste management paper ; no. 1 Contents v.1 Text -- v.2 Study Guide Notes For tertiary students Includes index Previous ed.: South Melbourne : Nelson Australia, 1992 Bibliography Includes bibliographical references Audience For tertiary students Subject Marketing -- Australia. Marketing. Author McColl-Kennedy, J. R Great Britain. Working Group on Waste Disposal Legislation. ISBN 0170088901 (paperback)

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