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Authors (Last name first) (1-4 of 4)
Frow, Pennie,
1
E-book
2011

Marketing plans for services : a complete guide


McDonald, Malcolm, author.
Third edition


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2
Book
2013

Strategic customer management : integrating relationship marketing and CRM


Payne, Adrian.

Cambridge, UK : Cambridge University Press, 2013

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Location Call no. Vol. Availability
 MELB  658.812 Pay/Scm  AVAILABLE
Frow, Tina M
4
Location Call no. Vol. Availability
 MELB  KT 4267 Asi/Cbl  AVAILABLE
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