| Description |
1 online resource (1 streaming video file (40 min., 36 sec.)) |
| Summary |
"Bysshe Easton and Thomas Dobbs explain how KIXEYE [a developer of complex mobile strategy games] used hybrid recommendation engine techniques to create personalized in-app purchase recommendations for its customers, resulting in a 20%+ lift in user revenue. Along the way, they cover some parallelization techniques the company used to nearly eliminate scaling issues. This session was recorded at the 2019 O'Reilly Strata Data Conference in San Francisco."--Resource description page |
| Notes |
Title from resource description page (Safari, viewed February 3, 2020) |
| Performer |
Presenters, Bysshe Easton, Thomas Dobbs |
| Notes |
Copyright © O'Reilly Media, Inc |
| Subject |
Recommender systems (Information filtering)
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Mobile games.
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Mobile games.
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Recommender systems (Information filtering)
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| Form |
Streaming video
|
| Author |
Dobbs, Thomas, onscreen presenter
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O'Reilly Strata Data Conference (2019 : San Francisco, Calif.)
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