Title Advertising at the edge of the apocalypse / a production of the Media Education Foundation ; featuring Sut Jhally ; written and directed by Sut Jhally & Jeremy Earp ; produced by Loretta Alper

Published [Northampton, Massachusetts] : [Media Education Foundation], 2017

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Description 1 online resource (1 video file, approximately 61 min.) : sound, color Series MEF debt & consumerism collection MEF debt & consumerism collection Summary In this highly anticipated sequel to his groundbreaking "Advertising & the End of the World," media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption. The result is an ideal teaching tool for courses that look at commercialism, media culture, social well-being, environmental issues, and the tensions between capitalism and democracy Notes Originally produced by Media Education Foundation, Northampton, MA, in 2017 Credits Edited by Sut Jhally, Jeremy Earp, Jason Young Cast Sut Jhally Notes English language soundtrack with optional English closed-captioning In Media Education Foundation Collection Subject Advertising -- United States Consumption (Economics) Popular culture -- United States. Consumer behavior -- United States Communication in marketing. Advertising -- Social aspects -- United States Advertising -- United States -- Psychological aspects Advertising -- Economic aspects -- United States Consumer behavior Communication in marketing Advertising -- Psychological aspects Advertising -- Economic aspects Advertising Advertising -- Social aspects Consumption (Economics) Popular culture United States Genre/Form documentary film. Nonfiction films Internet videos Educational films Documentary films Films for the hearing impaired Documentary films. Nonfiction films. Educational films. Video recordings for the hearing impaired. Internet videos. Films for the hearing impaired. Documentaires. Films autres que de fiction. Films éducatifs. Films pour personnes handicapées auditives. Vidéos sur Internet. Vidéos pour personnes handicapées auditives. Form Streaming video Author Jhally, Sut, screenwriter, film director, narrator, editor of moving image work Earp, Jeremy, screenwriter, film director, editor of moving image work. Young, Jason T., editor of moving image work. Wise, Tim, 1968- author. Alper, Loretta, film producer. Media Education Foundation, production company.

OTHER TI Sequel to: Advertising and the end of the world (Motion picture)

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