The current case study looks at the unique hospitality and tourism business of motorway services and how, despite many competitors, Welcome Break has done an exceptional job of working within the constraints of the industry. The challenge of finding and keeping employees has never been greater, but Welcome Break has turned much of their attention towards providing a great work environment that develops people and helps them to find their inner greatness. The financial performance of Welcome Break is a reflection of positive people practices, and their ability to manage multiple brands in multiple locations
Notes
Originally Published InDiPietro, R. (2018). Motorway services extraordinaire: Welcome Break case study. Journal of Hospitality & Tourism Cases, 6(4), 73-81