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Book Cover
Streaming video

Title Advertising layout. Pt. 2 : visual direction
Published [San Francisco, California, USA] : Kanopy Streaming, 2014

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Description 1 online resource (1 video file, 18 min., 41 sec.)
Summary 880-01 Shows how to attract attention with the layout formats of Picture Window, Silhouette, Square Zero, Mondrian, Closure, Oversizing, Juxtaposition, Surrealism, and Shock. Discusses how graphic designers direct attention within an ad by using the layout techniques of "diagonal", "standard", "C", "Z", "overlapping", and "spatial progression." Concludes with a special section on the importance and use of headlines and sub-headlines
880-01/(Q Shows how to attract attention with the layout formats of Picture Window, Silhouette, Square Zero, Mondrian, Closure, Oversizing, Juxtaposition, Surrealism, and Shock. Discusses how graphic designers direct attention within an ad by using the layout techniques of ђ́جdiagonalђ́ح، ђ́جstandardђ́ح، ђ́جСђ́ح، ђ́جZђ́ح، ђ́جoverlappingђ́ح، and ђ́جspatial progression.ђ́ح Concludes with a special section on the importance and use of headlines and sub-headlines
Event Originally produced by D.E. Visuals in 2010
Notes Originally produced [Sunrise, Fla. : DE Visuals, 2011]
Subject Advertising layout and typography.
Color in advertising.
Commercial art.
Advertising -- Psychological aspects.
commercial art.
Advertising layout and typography.
Advertising -- Psychological aspects.
Color in advertising.
Commercial art.
Genre/Form Internet videos.
Internet videos.
Vidéos sur Internet.
Form Streaming video
Author DE Visuals
Other Titles Advertising layout part 2
Visual direction