Limit search to available items
Book Cover
E-book
Author Cooper, Christie, author

Title Critical competencies needed for outside sales managers : a Delphi study / Christie Cooper
Published London : SAGE Publications Ltd, 2019
Online access available from:
Sage Research Methods Cases    View Resource Record  

Copies

Description 1 online resource : illustrations
Series SAGE Research Methods. Cases
SAGE Research Methods. Cases
Summary Using a three-round Delphi study, the purpose of this case study was to show how I researched the critical competencies needed for successful outside sales managers. Eighteen expert panelists reviewed an exhaustive list of 172 competencies. They used a 5-point Likert-type scale to rank each competency, where 5℗=℗most important and 1℗=℗least important. Once they achieved consensus, they implemented thematic coding to create clusters. Ultimately, they identified four clusters, and each cluster contained three to four competencies. This model was initially called the DUET Leadership Competency model and has since been copyrighted as the 4 Ís of Leadership
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Leadership -- Case studies.
Sales executives -- Case studies.
Genre/Form Case studies.
Case studies.
Form Electronic book
ISBN 1526467798
9781526467799 (ebook)