| Description |
1 online resource : illustrations |
| Contents |
#about the author; credits; #acknowledgments; #introduction; #chapter 1; The 2.0 Evolution; Dynamic Marketing; Earning Trust; Relevant Relationships; Emergence of Social Platforms; Social Politics; Socializing; #chapter2; SWOT Analysis; Structural Goals; Action Goals; Strategies Support Goals; Tactics Support Strategies; Socializing; #chapter 3; Zoom In; Examine; Capture; Evaluate; Socializing; #chapter 4; Action Plan; Know Thyself ... and Stick with It; Be Personable; Emotional Triggers; Amplify Your Message; Delivery Persona; Say What?; Become the Authority; Validation; #chapter 5 |
| Summary |
With the rapid rise of both digital photography and social media, amateur photographers can now turn what was once a hobby into a thriving business. Social media sites such as Twitter, Facebook, LinkedIn, and Flickr offer loads of exciting marketing opportunities. This practical guide from a well-respected professional photographer shows you how to take advantage of social media to grow a profitable photography business. If you've been wondering which social media sites to use, how to use them, how often to use them, and more, this book is for you |
| Notes |
Includes index |
| Subject |
Photography -- Internet marketing
|
|
Commercial photography.
|
|
COMPUTERS -- Digital Media -- Photography.
|
|
PHOTOGRAPHY -- Reference.
|
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TECHNOLOGY & ENGINEERING -- Imaging Systems.
|
|
Commercial photography
|
| Genre/Form |
dissertations.
|
|
Academic theses
|
|
Academic theses.
|
|
Thèses et écrits académiques.
|
| Form |
Electronic book
|
| ISBN |
9781118214473 |
|
1118214471 |
|
111801412X |
|
9781118014127 |
|
1283332906 |
|
9781283332903 |
|
9781118214367 |
|
1118214366 |
|
