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Book Cover
Author Chalofsky, Neal, 1945- author

Title How to Conduct Focus Groups-Business Skills / Chalofsky, Neal
Edition First edition
Published Association for Talent Development, 1999
Online access available from:
Safari O'Reilly books online    View Resource Record  


Description 1 online resource (16 pages)
Summary This issue explains how focus groups can be used to identify problems, plan, develop new products, obtain market information, and conduct research. It outlines how to get started with the focus group process, how to recruit participants, and how to facilitate a focus group meeting
Notes Mode of access: World Wide Web
Copyright © 1999 by the American Society for Training & Development. 1999
Issuing Body Made available through: Safari, an O'Reilly Media Company
Subject Career development.
Form Electronic book
Author Safari, an O'Reilly Media Company