Description |
1 online resource (xvi, 164 pages) |
Series |
New Directions in Latino American Cultures |
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New directions in Latino American cultures.
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Contents |
Mexico's New Revolution: The Race for the Tourist Dollar, 1928-1929 -- State Support and Private Initiative: Patterns in the Development and Promotion of Tourism, 1930-1935 -- Motoring to Mexico: Highways, Hotels and lo mexicano, 1936-1938 -- 'Vacationing with a Purpose': Tourism Promotion on the Eve of World War II -- Pyramids by Day, Martinis by Night: Selling a Holiday in Mexico |
Summary |
Tourism, in Mexico, became official business by 1929. This book presents tourism as the leading and influential facet of the post-revolutionary modernization programme, and examines how it fostered nationalism and unity, and emerged as a form of foreign policy. The book chronicles how the industry emerged and shaped Mexican culture and politics |
Bibliography |
Includes bibliographical references (pages 153-158) and index |
Notes |
Print version record |
Subject |
Tourism -- Mexico -- History
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BUSINESS & ECONOMICS -- Industries -- Hospitality, Travel & Tourism.
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Tourism
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SUBJECT |
Mexico -- History. http://id.loc.gov/authorities/subjects/sh85084571
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Subject |
Mexico
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Genre/Form |
History
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Form |
Electronic book
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ISBN |
9781403982865 |
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1403982864 |
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9781403966353 |
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1403966354 |
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1281369497 |
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9781281369499 |
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