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Book Cover
E-book
Author Mullins, Willow G

Title The Folklorist in the Marketplace : Conversations at the Crossroads of Vernacular Culture and Economics
Published Chicago : Utah State University Press, 2019

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Description 1 online resource (274 pages)
Contents Cover; Title Page; Copyright Page; Contents; Acknowledgments; Introduction; 1. Folklore as a Networked Economy: Or, How a Recently-Invented-but-Traditional Artifact Reveals the Way Folkloric Production Has Always Worked; 2. Branding Unibroue: Selling Québécois Folklore through Beer; 3. Market Forces and Marketplace Economics at the Smithsonian Folklife Festival; 4. The Sweet Spot: An Epistemological Approach to the Economics of Sugarmaking in Vermont; 5. Where the Creel Boats Go: The Politics of Sustainable Fisheries in a Small Orkney Community
6. The Economics of Curation and Representation: Dialogues in the Commemorative Landscape of Portsmouth, Ohio7. An Ordered Mess: Folk Narratives and Practices in a Chinese Hui Muslim Market; 8. Art/Work: Precarious Encounters and Vernacular Economic Remedies; 9. From Vision to Implementation: Clashing Values of Economic Idealism and Solvency in Twin Oaks Community, 1967-1979; 10. "Why the Sea Is Salty": Folktales as Sources of Grassroots Economics; 11. What Would Hermes Do? A Jungian Perspective on the Trickster and Business Ethics; 12. Folk Economies and the Artisan Workshop
13. Consuming Authenticities: An Economics of FolkloristsAbout the Authors; Index
Summary "Voices from multiple disciplines consider how economics shape and are shaped by folk groups and academic disciplines and goes far beyond the well-trod examinations of material culture to look closely at the historical and contemporary intersections of these two disciplines and provoke cross-disciplinary conversation and collaboration"--Provided by publisher
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Markets -- Folklore
Material culture -- Economic aspects
Folklore -- Economic aspects
Markets
Genre/Form Folklore
Form Electronic book
Author Batra-Wells, Puja
LC no. 2019020035
ISBN 9781607327851
1607327856