Title Create connections with your audience / Jens Bachem

Published London : Henry Stewart Talks, 2010

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HSTalks Business & Management Collection

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Description 1 streaming video file (17 min.) Series Communicating to the young consumer : relating to children and young people in an effective and responsible way Henry Stewart talks. Marketing & management collection. Communicating to the young consumer Contents Connected kids and their parents -- Today's kids still want to talk and belong -- They still spend time watching TV -- Remember your childhood -- Think local toy shop -- Make sure they care -- How commercial do you go? -- Connect with the audience -- Target ages and stages -- Focus on integrated great ideas -- Build and nurture connections Notes Animated audio-visual presentation with synchronized narration Title from title frames Subject Child consumers. Young consumers. Marketing. Marketing marketing. Child consumers. Marketing. Young consumers. Form Streaming video

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