| Description |
1 online resource (xvi, 319 pages) : illustrations |
| Contents |
Foreword : "Is it true that blondes have more fun?" My life and times with Mad Men-era advertising superstar Shirley Polykoff, the original Peggy Olson / Mary-Lou Galician -- Part I. The way we (never?) were : remembering the 1960s through Mad Men -- Not a spaceship, but a time machine : Mad Men and the narratives of nostalgia / Ann M. Ciasullo -- "A place where we ache to go again" : fashion and nostalgia in Mad Men / Heidi Brevik-Zender -- Art, advertising, and nostalgia for the new in Mad Man / Ryan Gillespie -- Spin the carousel : Mad Men, nostalgia, and the American dream / Bob Batchelor -- Part II. Seeing them, seeing ourselves : identity and identifying with Mad Men -- "The consumer has no color" (Paul Kinsey in Mad Men) / Stephanie L. Young -- Finding yourself in Mad Men / Jimmie Manning -- Resisting queer bodies by illuminating the televisual closet on AMC's Mad Men / Danielle M. Stern -- Part III. Relationships in and out of the workplace : interpersonal connecton in Mad Men -- Inside the mind of "Don Draper" : abuse and its legacy, a portrait of the "as if" personality / Alisa Matteson Mundt and Elizabeth Ward -- No one knows what it's like to be the Mad Men : inadequate comforting and coping with 1960s life / Michael Robert Dennis and Adrianne Kunkel -- Sex, privacy, and relations of power : the role of automobiles in Mad Men / Wesley Colbath -- Part IV. We've come a long way, baby : gender and sexuality in Mad Men -- All about Betty : selling the suburban housewife in Mad Men / Adrian Jones -- More than just a "Marilyn" : Peggy, Joan and the single working woman of the 1960s / Katherine Lehman -- Mad Men's mad men : multiple masculinities and the "masculinity-in-crisis" narrative / Daniel J. Lair and Daniel S. Strasser -- Part V. Mass understandings : media in and about Mad Men -- "Think small" : 1960s print ads and the world of Mad Men / Kathleen M. Vandenberg -- Branding the admen of Mad Men : new |
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Media, the post-network era and the reinvention of American television / MJ Robinson -- Mad Me dot com : an analysis of commentary from fan websites / Lynne M. Webb, Hao-Chieh Chang, Marceline Thompson Hayes, Marcia M. Smith, and Danna M. Gibson -- Part VI. What can we learn from a TV show? Philosophy and pedagogy in Mad Men -- Housewives, career gals, and the sexy single girl : teaching second wave feminisms and beyond through Mad Men / Jennifer C. Dunn -- Mad Men : pedagogical possibilities / Peggy O'Neal Ridlen and Jamie Schmidt Wagman |
| Summary |
Lucky Strikes and a Three Martini Lunch: Thinking About Television's Mad Men explores the attributes of the AMC series that allow it to be such a popular and vital contribution to contemporary cultural discourse. Set in the 1960s in New York, the Emmy and Peabody-winning series Mad Men follows the competitive, seductive, and oftentimes ruthless lives of the men and women of Madison Avenue's advertising agencies. Many alluring and captivating qualities constitute the Mad Men experience: the wa .. |
| Bibliography |
Includes bibliographical references (pages 275-305) and index |
| Notes |
English |
| SUBJECT |
Mad men (Television program) http://id.loc.gov/authorities/names/no2009196399
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Mad men (Television program) fast |
| Subject |
Nineteen sixties.
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Television.
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Communication studies.
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PERFORMING ARTS -- Television -- History & Criticism.
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Civilization
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Manners and customs
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Nineteen sixties
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| SUBJECT |
United States -- Social life and customs -- 1945-1970. http://id.loc.gov/authorities/subjects/sh85140542
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United States -- Civilization -- 1945-
http://id.loc.gov/authorities/subjects/sh85139945
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| Subject |
United States
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| Form |
Electronic book
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| Author |
Stern, Danielle M
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| ISBN |
9781443844079 |
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1443844071 |
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1299658628 |
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9781299658622 |
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9781443884228 |
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1443884227 |
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