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E-book

Title Cruise tourism & innovation : improving passengers' experiences and safety / edited by Alexis Papathanassis, Michael H. Breitner, Ate de Groot
Published Berlin : Logos Verlag, [2014]

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Description 1 online resource (282 pages)
Contents Intro; Proceedings of the 2nd e-Cruising Conference (Bremerhaven, Germany); 1.0 Cruise web â#x80;#x9E;nativesâ#x80;#x9C;, or â#x80;#x9E;naivesâ#x80;#x9C;? Assessing cruise operatorsâ#x80;#x99; homepages in terms of cultural fit; 2.0 On board mobile payment: Technologies and user acceptance; 3.0 Web content and web sentiment mining for cruise operators: State of the art and future trends; 4.0 E-Learning potential in the cruise sector; 5.0 Utilizing ICS for the management of overcrowding on board cruise ships; 6.0 Virtual safety training in cruising: Getting passengersâ#x80;#x99; attention with the help of multimedia applications
7.0 Does beauty sell? The role of online visual multimedia content on the hotel decision â#x80;#x93; making process and customersâ#x80;#x99; expectations8.0 Free smartphones and touchpads for cruise passengers: What can cruise operators do?; Proceedings of the 4th International Cruise Conference (Leeuwarden, Netherlands); 9.0 Old wine in new bottles: Where will new ships go when they get old?; 10.0 Influence of e-trust on direct online-bookings of sail-cruises in Turkey; 11.0 The relation between learning style, personality and the perception of problem-based learning
Summary Annotation Innovation management is arguably essential for the profitability and growth sustainability of the cruise industry; as it is for most areas of business endeavour. Now, more than ever, the cruise sector is faced with significant challenges, including: safety and industry reputation in the aftermath of the Costa Concordia disaster, al larger competitive scope and diminishing profit margins. Given that innovation management can be perceived as a management attitude and cultural habit, fostering inspiration is just as relevant as delivering innovation methodologies and guidelines. On this basis, the aim of this combined conference proceedings is to provide a creativity impulse and to illustrate the breadth and potential of innovation management in the cruise sector. Sources on inspiration include: mobile information and communication technologies, multimedia, and the internet and focus on areas as diverse as safety, aesthetics, culture and professional education
Notes Subtitle from cover
Combined proceedings of the 2nd eCruising Conference and the 4th International Cruise Conference--page header
Description based on online resource; title from digital title page (viewed on February 04, 2019)
Subject Ocean travel -- Congresses
Cruise lines -- Congresses
Tourism -- Congresses
Cruise lines
Ocean travel
Tourism
Genre/Form Conference papers and proceedings
Form Electronic book
Author Papathanassis, Alexis, editof
Breitner, Michael H., editor
Groot, Ate de, editor
ISBN 9783832595753
3832595759
Other Titles Cruise Tourism and Innovation