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Authors (Last name first) (1-4 of 4)
West, Douglas C.
1
Book
2001

Direct and interactive marketing


Sargeant, Adrian.

Oxford [England] ; New York : Oxford University Press, 2001

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Location Call no. Vol. Availability
 MELB  658.84 Sar/Dai  AVAILABLE
2
Streaming video
2012

Mass communications


West, Douglas C.



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3
Book
2006

Strategic marketing : creating competitive advantage


West, Douglas C.

Oxford ; New York : Oxford University Press, 2006

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Location Call no. Vol. Availability
 WATERFT BUSINESS  658.8101 Wes/Smc  AVAILABLE
 MELB  658.8101 Wes/Smc  AVAILABLE
 W'BOOL  658.8101 Wes/Smc  AVAILABLE
4
Book
2010

Strategic marketing : creating competitive advantage


West, Douglas C.
Second edition
Oxford ; New York : Oxford University Press, 2010

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Location Call no. Vol. Availability
 WATERFT BUSINESS  658.8101 Wes/Smc 2010  AVAILABLE
 WATERFT BUSINESS  658.8101 Wes/Smc 2010  AVAILABLE
 MELB  658.8101 Wes/Smc 2010  AVAILABLE
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