Cover; Half Title; Series Page; Title Page; Copyright Page; Table of Contents; Introduction; Acknowledgements; Publisher's acknowledgements; 1 The evolution of publishing media; 2 Twenty-first century media: design in practice; 3 Cross-media production: print and web publishing; 4 Pre-planning a publication and website; How to work with layout; 5 Information design; 6 Content visualisation and structure (1): type; How to work with type; 7 Content visualisation and structure (2): pictures; How to work with pictures; 8 Content visualisation and structure (3): colour; How to work with colour
9 Building a print or web page10 Going to press -- publishing on the Web; Conclusion; Contacts and resources; Glossary; Bibliography and recommended study; Recommended reading and viewing; Index
Summary
This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features:Provides a comp