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Book Cover
E-book
Author Hand, Dinah (Di)

Title Design for media : a handbook for students and professionals in journalism, PR, and advertising / Di Hand & Steve Middleditch
Published Harlow : Pearson, 2013

Copies

Description 1 online resource (XI, 372 pages) : illustrations
Series The Longman practical journalism series
Longman practical journalism series.
Contents Cover; Half Title; Series Page; Title Page; Copyright Page; Table of Contents; Introduction; Acknowledgements; Publisher's acknowledgements; 1 The evolution of publishing media; 2 Twenty-first century media: design in practice; 3 Cross-media production: print and web publishing; 4 Pre-planning a publication and website; How to work with layout; 5 Information design; 6 Content visualisation and structure (1): type; How to work with type; 7 Content visualisation and structure (2): pictures; How to work with pictures; 8 Content visualisation and structure (3): colour; How to work with colour
9 Building a print or web page10 Going to press -- publishing on the Web; Conclusion; Contacts and resources; Glossary; Bibliography and recommended study; Recommended reading and viewing; Index
Summary This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features:Provides a comp
Bibliography Includes bibliographical references and index
Subject Graphic design (Typography)
Commercial art.
Graphic design (Typography) -- Case studies
Commercial art -- Case studies
Graphic design (Typography) -- Problems, exercises, etc
Commercial art -- Problems, exercises, etc
Graphic arts.
graphic design.
graphic arts.
commercial art.
CRAFTS & HOBBIES -- Book Printing & Binding.
DESIGN -- Book.
TECHNOLOGY & ENGINEERING -- Technical & Manufacturing Industries & Trades.
Graphic arts
Commercial art
Graphic design (Typography)
Journalistiek.
Massamedia.
Public relations.
Grafische vormgeving.
Genre/Form exercise books.
Case studies
Problems and exercises
Handboeken (vorm)
Problems and exercises.
Problèmes et exercices.
Form Electronic book
Author Middleditch, Steve.
ISBN 9781317864028
1317864026
9781405873666
1405873663
9781315834153
1315834154
9781317864004
131786400X
9781317864011
1317864018