Title Australian case studies in strategic marketing / Michael D. Clemes and Gregory J. Brush

Published Southbank, Vic. : Thomson Dunmore Press, 2005

Copies

Location	Call no.	Vol.	Availability
MELB	658.800994 Cle/Acs		AVAILABLE

Description 197 pages : illustrations ; 25 cm Bibliography Includes bibliographic references and index Subject Marketing -- Australia -- Case studies. Genre/Form Case studies. Author Brush, Gregory J ISBN 017012892X

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