| Description |
1 online resource (xviii, 252 pages) |
| Contents |
The Spanish language : a beautiful mixture that defines Mexico -- The Mexican environment : a cornucopia -- Mexican social organization : mestizaje, mosaic or melting pot? -- Mexican contexting : the hidden wisdom of the proverb -- The Mexican authority conception : power is always personalized -- Mexican nonverbal communication : colorful, bold, and making a statement! -- The Mexican temporal conception : all of our pasts are our present -- Case study : when being bicultural is more than being bilingual |
| Summary |
The authors present a practical set of guidelines for people wishing to communicate professionally in Mexico or with Mexicans, following the model of the similar books by Kelm and Victor on Brazil and Japan of presenting on key cultural concepts. Good communication requires more than knowing the language. Olivia Hernandez-Pozas, Orlando Kelm, and David Victor, seasoned cross-cultural trainers for businesspeople, provide a guide through Victor's LESCANT model (Language, Environment, Social Organization, Context, Authority, Nonverbal, and Time). Each chapter addresses one of these topics and demonstrates how to evaluate the differences between Mexico and others in North America, presenting examples to help people avoid common communication mistakes. The book is generously peppered with photographs to provide visual examples. The authors complete the book with a case study chapter on a business interaction between Mexican and other North Americans (NAs). They then gathered comments from various NA professionals working in Mexico and Mexicans working with US professionals about the interactions in the case, providing helpful observations about the situation. The book straddles some language and communication topics, international relations, and reaches into the business community |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource; title from digital title page (viewed on January 14, 2020) |
| Subject |
Business communication -- Mexico
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Business communication -- United States
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Business etiquette -- Mexico
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Intercultural communication -- Mexico
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Communication and culture -- Mexico
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BUSINESS & ECONOMICS -- Workplace Culture.
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Business communication.
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Business etiquette.
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Communication and culture.
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Intercultural communication.
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Manners and customs.
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Mexico -- Social life and customs -- 21st century
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Mexico.
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United States.
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| Form |
Electronic book
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| Author |
Roble Hernández Pozas, Olivia del, author.
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Victor, David A., 1956- author.
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| LC no. |
2019980310 |
| ISBN |
1626167249 |
|
9781626167247 |
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