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Book Cover
E-book
Author Zhang, Li, 1977-

Title News media and EU-China relations / Li Zhang
Published New York, NY : Palgrave Macmillan, 2011

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Description 1 online resource (230 pages) : illustrations
Series Palgrave Macmillan series in international political communication
Palgrave Macmillan series in international political communication.
Contents Soft power, country image and media-policy interrelations in international politics * Part One: Media Perception and Influencing Factors * The changing images of China: A longitudinal representation in the European transnational media * The Changing Images of the EU: A longitudinal representation in the People's Daily * Part Two: News Media -- Foreign Policy Interrelations * China's national interests, foreign policy and the media coverage of the EU * Media influence: Media coverage and the EU's China policy-making * Policy indexing: Media coverage and the EU's human rights policy regarding China * Discussions and Conclusions
Introduction -- Soft power, country image and media-policy interrelations in international politics -- Media perception and influencing factors. The changing images of China : a longitudinal representation in the European transnational media -- The changing images of the EU : a longitudinal representation in The people's daily -- News media-foreign policy interrelations. China's national interests, foreign policy and the media coverage of the EU -- Media influence : media coverage and the EU's China policy-making -- Policy indexing : media coverage and the EU's human rights policy regarding China -- Discussions and conclusions
Summary An exploration of the role of the news media in the development of EU-China relations after the end of the Cold War, this book provides empirical evidence to support what Nye and Anholt have argued: that branding a country's image is soft power. The author examines the nature of European Union and China coverage in Chinese and European news media respectively and explores how the economics, politics, and journalistic practice interplay in shaping the coverage. Based on this analysis, the author delves into the relationship between the news media and their foreign policy toward each other in terms of both the general direction of policy-making and the policy in a specific issue area. Including not only content analysis of media coverage, but also has first-hand interview materials with the officials involved in the decision-making process and the journalists involved in reporting the EU and China, the book sheds light on the way in which the media construct the post-Cold War world and therefore play a role in transforming international relations
Bibliography Includes bibliographical references and index
Notes Print version record
Subject European Union -- Press coverage -- China
European Union -- Relations -- China
SUBJECT European Union fast
Subject Mass media -- China -- Influence
Mass media -- European Union countries -- Influence
Mass media and international relations -- China
Mass media and international relations -- European Union countries
International relations -- Postwar period, 1945 to c 2000 -- China -- Europe.
Media studies -- Postwar period, 1945 to c 2000 -- China -- Europe.
Press & journalism -- Postwar period, 1945 to c 2000 -- China -- Europe.
LANGUAGE ARTS & DISCIPLINES -- Journalism.
Politics and Government.
International relations
Mass media and international relations
Mass media -- Influence
Press coverage
Relations
SUBJECT China -- Press coverage -- European Union countries
China -- Relations -- European Union countries
Subject China
European Union countries
Form Electronic book
ISBN 9780230118638
0230118631
1349289469
9781349289462